Shop our Sculp-her Collection
Shop our Sculp-her Collection


Smooth, sleek curves. All-day comfort. Endless compliments. Find out why our compression-contouring bottoms are so popular.



It’s time to start getting ready for summer with lightweight must-haves you’ll love.


See our latest arrivals, from restocked Marilyn Straight styles to fresh, never-before-seen silhouettes.

Take our short quiz to find out which denim style is right for you.
About Us

At NYDJ, we take pride in being the ultimate destination for women's denim, where style meets comfort effortlessly. Our journey started with a goal to craft jeans that not only embrace the contours of women's bodies perfectly but also empower them with confidence. Our brand's renowned collection sets the standard for a perfect fit. NYDJ offers an extensive range of trendy options, including black faux leather pants, jogger pants, capri jeans, plus size jeans, skinny jeans, black jeans and white jeans, catering to every personal style. Beyond denim, NYDJ offers a diverse selection of blouses, tops, shorts and cropped pieces that perfectly complement denim looks and create versatile ensembles. Our brand's dedication to inclusivity is evident through our range of plus size and petite jeans, with stylish options for women of all shapes, sizes and ages. Quality and comfort are essential at NYDJ, and our designs are meticulously crafted using premium materials and eco-friendly practices, reflecting a commitment to sustainability. As a lifestyle brand, NYDJ aims to empower women, inspiring them to embrace their individuality with confidence and style. Whether you're looking to discover your perfect pair of jeans or seeking to reinvent your wardrobe with contemporary and chic styles, NYDJ welcomes you to a world where fashion is for everyone and comfort meets sophistication. Embrace the essence of NYDJ, formally known as "Not Your Daughter's Jeans" and embark on a journey of fashion that is truly yours.