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HOME FOR THE HOLIDAYS

Glam up without sacrificing comfort in our stretch velveteen styles and easy-chic heels.

HOLIDAY DRESSING

SHOP MARILYN STRAIGHT
SHOP MARILYN STRAIGHT

CHEERS TO MARILYN

Party season starts with festive hues and luxe stretchy fabrics in everyone’s favorite fit with curve-shaping Lift Tuck® Technology.

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SHADES OF RED

We’re painting the holidays red with a chic selection of jeans, pants and tops in the most elegant shades.

$99 BESTSELLERS

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SHOP NOW

GIVE THE GIFT OF DENIM

‘Tis the season to share the gift of fit with loved ones and treat your curves to fabulous fit. Our classic jeans are made with flattering Lift Tuck® Technology and priced at only $99.

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SHOP NOW

THE HOLIDAY SHOP IS OPEN

From soft sweaters to curve-flattering jeans, we have so many stylish surprises for you and all your favorite gals this holiday season.

denim fit quiz
denim fit quiz

DENIM QUIZ

Take our short quiz to find out which denim style is right for you.

About Us

At NYDJ, we take pride in being the ultimate destination for women's denim, where style meets comfort effortlessly. Our journey started with a goal to craft jeans that not only embrace the contours of women's bodies perfectly but also empower them with confidence. Our brand's renowned collection sets the standard for a perfect fit. NYDJ offers an extensive range of trendy options, including black faux leather pants, jogger pants, capri jeans, plus size jeans, skinny jeans, black jeans and white jeans, catering to every personal style. Beyond denim, NYDJ offers a diverse selection of blouses, tops, shorts and cropped pieces that perfectly complement denim looks and create versatile ensembles. Our brand's dedication to inclusivity is evident through our range of plus size and petite jeans, with stylish options for women of all shapes, sizes and ages. Quality and comfort are essential at NYDJ, and our designs are meticulously crafted using premium materials and eco-friendly practices, reflecting a commitment to sustainability. As a lifestyle brand, NYDJ aims to empower women, inspiring them to embrace their individuality with confidence and style. Whether you're looking to discover your perfect pair of jeans or seeking to reinvent your wardrobe with contemporary and chic styles, NYDJ welcomes you to a world where fashion is for everyone and comfort meets sophistication. Embrace the essence of NYDJ, formally known as "Not Your Daughter's Jeans" and embark on a journey of fashion that is truly yours.